# News Detail Share now [](https://www.linkedin.com/uas/login?session_redirect=https%3A%2F%2Fwww.linkedin.com%2FshareArticle%3Fmini%3Dtrue%26url%3Dhttps%3A%2F%2Fwww.hoyngrokhmonegier.com%2Fnl%2Fnieuws%2Fdetail%2Fworld-ip-day-2026-ip-and-sports-ready-set-innovate%26title%3DWorld%20IP%20Day%202026%20-%20IP%20and%20Sports%3A%20Ready%2C%20Set%2C%20Innovate%26summary%3D "Linkedin") # World IP Day 2026 - IP and Sports: Ready, Set, Innovate 03 februari 2026 News Blog Event Hot Topic News On this year’s World IP Day, Themed “**IP and Sports: Ready, Set, Innovate”**, we celebrate how creativity and innovation, backed by IP rights, keep the world of sports thriving, dynamic and accessible for everyone, everywhere. Sport today is deeply connected to intellectual property. From trademarks protecting team identities and sponsorships, to image rights governing the commercial use of athletes, and patents driving innovation in equipment and performance technology. IP plays a central role at every level of the industry. In this post, we look at how the worlds of sport and intellectual property intersect, not only in the industries we support, but also in the mindset we bring to our work. The same focus on performance, resilience and innovation that defines sport is equally essential in navigating today’s IP landscape. Read the personal stories of our team members[ Alba Folgueiras González](https://www.hoyngrokhmonegier.com/nl/team/advocaten-en-octrooigemachtigden/dr-alba-folgueiras-gonzalez), [Erik Lumens](https://www.hoyngrokhmonegier.com/nl/team/advocaten-en-octrooigemachtigden/erik-lumens), [Frank Eijsvogels](https://www.hoyngrokhmonegier.com/nl/team/advocaten-en-octrooigemachtigden/frank-eijsvogels) and [Tim Robrechts](https://www.hoyngrokhmonegier.com/nl/team/advocaten-en-octrooigemachtigden/tim-robrechts) below. #### Dr. Alba Folgueiras González - Associate, Patent Attorney **What sports do you practice, and how did you get into them?** I’ve played handball my whole life, but I stopped last year to fully focus on endurance sports. These days, I mainly run, cycle, and occasionally take part in HYROX or trail races. About three years ago, when I moved to Amsterdam, I didn’t know many people outside of work. I came across a run club with a big expat community called Bambas and started joining their runs. I never expected it to become such an important part of my life, but over time I built really close friendships through it. Now, I can’t imagine my weekly routine in Amsterdam without that community. Running itself started quite organically alongside handball, but becoming part of Bambas made me more consistent and helped me fall in love with the sport. Cycling followed a similar path, more on and off at first, but through different cycling communities in Amsterdam it’s grown into something bigger. Recently, together with Bambas, we’ve also started a women’s cycling club, which has been very special to be part of. **What do you enjoy most about these sports?** It’s really the sense of community and shared experience. There’s something powerful about doing something challenging together, whether it’s pushing through a tough session or just showing up for an easy 6km park loop. Those simple moments, like chatting during a run or grabbing coffee afterward, create a routine you actually look forward to. On days when motivation is low, that community makes a big difference. It helps you show up, even when you don’t feel like it, and turns something individual into something shared. **What makes running and cycling special to you?** There’s a simplicity to it that I really appreciate, it’s just you and your legs. But at the same time, it doesn’t feel lonely. You’re working on your own goals and consistency, but surrounded by people doing the same. That balance between individual focus and collective energy is what makes it so special. It’s also something very easy to share with others, including colleagues. **Is it more of an individual or team sport for you?** It’s a mix of both. Running and cycling require individual consistency, but that consistency is much easier to maintain when you’re surrounded by inspiring people. The community keeps you accountable and motivated. Have you contributed to any sports events? Being part of Bambas m