Laura Fresco

Partner

Laura’s practice covers all areas of intellectual property law, with a particular focus on trademarks, designs, copyright, advertising and media law. She specializes in complex cross-border litigation as well as the coordination and management of international enforcement actions. Clients frequently ask Laura to act in opposition and invalidity proceedings before the European Union Intellectual Property Office and she assists with border seizure and anti-counterfeit programs. As an experienced negotiator, Laura also likes to strategize with her clients to achieve the desired outcome. Laura practised IP law and corporate litigation in Curacao, Italy and the Netherlands before joining HOYNG ROKH MONEGIER in 2011. She regularly lectures at universities and conferences worldwide.

  • REPRESENTATIVE MATTERS
    • Simplot v. McCain. Represented Simplot in an international dispute about McCain’s infringement on Simplot’s potato design; obtained EU wide injunctions, and evidentiary seizures and damages awards.
    • Philips v. Lidl. Landmark copyright litigation over Philips shaver designs up until the Dutch Supeme Court.
    • Abbott v. Holland Trading Group. Acted for Abbott in EU-wide trademark litigation about counterfeit packaged diabetes test strips; obtained injunctions and ancillary claims.
    • Quality is Our Recipe. Assists QIOR in litigation and EUIPO actions concerning the WENDY’S trademark in the EU.
    • Vlisco. The Dutch district courts granted cross-border preliminary copyright injunctions based on Vlisco’s fabric designs against various international fashion brands. Laura represents Vlisco in numerous other IP matters.
    • Successfully represented Arpa Industriale and Trespa in various cross-border proceedings protecting trademarks for interior design materials.
    • Assisted in international patent FRAND litigation (confidential).
    • Daniel Wellington v. International Time Group. Secured an EU-wide trademark injunction, customs detention, damages awards and other ancillary claims against counterfeit watch traders.
    • FKP Sojuzplodoimport v. Spirits. Successfully acted for FKP in proceedings up until the Dutch Supreme Court involving the famous vodka trademarks Stolichnaya and Moskovskaya.
  • PROFESSIONAL AFFILIATIONS
    • MARQUES
    • Member of the Well-Known and Famous and Well Known Marks team & AI subteam
    • International Trademark Association (INTA)
    • Benelux foundation for Trademark and Design law (BMM) – member of the Amicus Curiae team
    • Vereniging Intellectueel Eigendom Procesrecht Advocaten (VIEPA)
    • Female Intellectual Property Experts (FIPE)
  • PUBLICATIONS
    • Overview of Dutch Copyright law for Kluwer’s Copyright Litigation Smart Charts™ (kluweriplaw.com).
    • Various legal commentaries in IP magazines and blogs.
  • SPEAKING ENGAGEMENTS
    • Fordham Intellectual Property Law & Policy conference New York, “An EU perspective on the protection of 3D designs” (April 2024)
    • Martens Academie, trademark law (December 2023)
    • Benelux trademark day, “Bad faith and genuine use in trademark law” (June 2023)
    • Fordham Intellectual Property Law & Policy conference New York, “Protection of industrial design” (April 2023)
    • BMM Spring meeting, CJEU case law update (March 2021)
    • International Copyright Law Conference, Cross-border copyright infringement litigation (December 2019)
    • Lecturing at the University of Leiden, copy right law (to date)
    • Lecturing at the Vrije Universiteit, IP in the digital age and trademark law (to date)
    • Lecturing at the University of Tilburg, trademark law (until 2021)
    • Frequent inhouse and external IP law updates for clients (to date)
  • WHAT OTHERS SAY
    • “Laura Fresco is an excellent litigator.” Legal 500 2024
    • “Laura is very service-minded, very practical and a legal problem solver.” Chambers & Partners 2024
    • “Frank Eijsvogels and Laura Fresco are trusted players in the field.” World Trademark Review 2024
    • “She knows what is right, which gives a huge comfort.” Chambers & Partners 2023
    • “Excellent litigator who is sharp, practical, smart, thorough and fast.” Chambers & Partners 2022
    • “Fresco maintains a versatile practice, regularly acting in opposition and invalidity proceedings and devising robust anti-counterfeiting programmes.” World Trademark Review 2022
    • “Laura’s tactical eye makes her a pragmatic, direct and results-driven lawyer.” World Trademark Review 2021
    • “A good speaker, very quick and intelligent.” Chambers & Partners 2021
    • “Working with Laura Fresco is “brilliant”. She is very strong, knows her case law and has a very logical mind.” Chambers & Partners 2020
    • “Laura Fresco is a visible practitioner who is not afraid to take center stage and make herself heard. A name to have on speed dial for customs work and more complex litigation, Fresco is a very skilled, responsive and a brilliant young lawyer.” World Trademark Review 2020
    • “Very talented, business-oriented and unquestionably one of the leading names for the trade mark practice.” Legal 500 2020
    • “Very skilled IP lawyer” Legal 500 2020
    • “A brilliant and efficient attorney who understands her clients’ needs. She constantly seeks out the best approaches, always with passion and an excellent personal attitude.” World Trademark Review 2019
    • “Great lawyer” Laura Fresco “has an extraordinary ability in handling client relationships and is skilled in bringing the client to a final victory”. Legal 500 2019
    • “Young and talented – intelligent, tough, well-organised and skillful at making her case.” World Trademark Review 2018
    • “Passionate, knowledgeable, highly motivated.” Legal 500 2018
    • Laura Fresco is praised for “providing prompt advice. The cooperation with her is very pleasant, easy and efficient as she has perfect knowledge of the Dutch law”. Managing Intellectual Property 2017

Assistant details

Visit us

Visiting address:

Rembrandt Tower, 30th Floor
Amstelplein 1
1096 HA Amsterdam
The Netherlands

Postal address:

P.O. Box 94361
1090 GJ Amsterdam
The Netherlands

The facts

Languages

Dutch, English

Education

University of Amsterdam (LLM, 2005)

Admission

2006